Hi guys,

I would like to spice up my gamification masterclasses by adding this ‘BULLSHIT BINGO’ scorecard (just to increase the level of FUN and attention)… Please share this on Twitter if you think I should use it @BartHufen #Gamification #Bingo.

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I always pretend I am not allowed to touch the edges of tiles and can only step on the white stripes at cross-overs…

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I am proud to say that I am one of the ‘mentors’ to help out the guys that invented this crazy app to spice up your life and make it more playful. If you have the feeling your life is all-right, you should definitely install the app. You will get a task every week that helps you to get out of your comfort zone… And you have to complete every task a.s.a.p. and make a picture of it and show it on your Facebook timeline (sharing is caring 😉

Check out the screens below and if you think it’s not for you… DOWNLOAD IT AND START PLAYING !

Minute Race is the first mobile app that helps you move beyond your comfort zone in an exciting and playful way!

The app challenges you to be courageous, playful, self-ironic and adventurous! It’s your turn!

*Do you have a crazy idea for a race? Tell it us on our Facebook page or send a tweet @minuterace.

We’re still looking for a CTO so if you live in The Netherlands (preferably Amsterdam) and are a genuine hacker. Contact Peter (peter at minuterace dot com)!

Support these guys at startup bootcamp or rockstart accelerator!

Download the app here

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Check out this model of Gameplay Mechanics that I developed and the short video with explanation how I look at game design and share your thoughts. Maybe I left things out that you feel are essential, but I tried to keep it as simple and generic as possible. I hope you like the voice over… it’s inspired by Fallout 2…

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Some nice examples and some very poor examples of application of game mechanics… But hey, it’s my blog about gamification, game design and applied gaming… 😉

Don’t believe everything they say, but let it inspire you to do what you feel is best!

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For my Dutch followers a short impression of the essence of my book ‘Laat met je merk spelen’! The most important message is that the gaming industry continues to grow spectacularly, especially the ‘applied gaming’-sector as we call it. Besides that I stress that advertising agencies should hire specialists to develop effective game concepts instead of their own art directors that have not studied game design….
Bill Clinton was the keynote speaker that day by the way… unfortunately I was too busy that day to actually see his talk… ;-(

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We released our compliance game in October 2012 here in The Netherlands for 2.500 employees of Ziggo (a cable, internet and telephone company). It was a great succes as you can read here: http://www.brandnewgame.nl/bizz/projects/

The company below has a different proposition and chose to use a more ‘realistic’ cartoon style than we did, but it looks like a nice alternative and a great adventure compared to classical training, to ssay the least: it’s interactive!

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Wow – there must be a lot of gamers working at Nike’s office! Check out how they integrated data-driven digital design into their shoes! Together with a step-counter and your iPhone you can now keep track of your sporting progress and share it with friends whether you compete with your own records, wish to challenge them, or cooperate… Nike+ gamifies your sporting experience!

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>After a short holiday (21 days) on Bali I finally have time to write a new posting!

It’s been a very relaxing vacation, but as soon as I got back in Holland I moved offices (and home) to Amsterdam and I forgot to move my internet & Wifi connection… so that’s being taken care of and hopefully I will be online again starting next weekend, thanks to T-Mobile.

Just a quick posting of what I encountered during my trip to Bali at Singapore airport.

They actually have a touch screen hanging on the bathroom where you can rate the person taking care of the toilets! How cool is that?

I think it’s a great initiative and I hope that they pay a variable salary to the (wo)man in charge.

Be sure to send me your own examples of Gamification in Real life through Twitter (@BartHufen) or by email (barthufen@brandnewgame.nl).

Cheers!

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>I’ve been using Nike + running shizzle for some time now, but a friend said I really had to start running with Runkeeper and I must say, I think it beats the hell out of Nike +…

Here’s my first run!

Running Activity 6.26 km | RunKeeper

Gamification is ON!

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